Why You Need To Take Care of Your People As A Business Owner

As a business owner, taking care of your people is one of the important roles you have to perform in your business. This is because of the attendant benefits it holds for you, your business, and your employees, not just in the short term but also in the long term.

People here refer to your staff or employees working with you on the business. These individuals form the human resource that your business needs to thrive. And just like we learnt in our senior secondary school Commerce classes, the human resource of any business is one of its important factors of production, if not the most important.

In this post, I will be sharing with you 4 important reasons why you should take care of the people working with you as a business owner.

It Was A Promise You Made Them

When you put out an advert for persons to come to join your team and work with you as a business owner, you are simply making promises that you have a vision that they would be interested in working on. And that you have a system or an environment that will make that possible while helping them achieve their individual goals and aspirations. When you have finally recruited your team, ensure you do not renege on these promises.

Taking Care of Your People Helps Build Their Loyalty In You

One of my favourite leadership quotes is that as ascribed to Theodore Roosevelt,

“people do not care how much you know until they know how much you care.”

When your staff and team know that you care about them and will go out of your way to help improve their welfare, they will reciprocate it by being loyal to you and your business.

Taking Care of Your People Increases Productivity

The productivity of your people as a business owner will greatly be improved when you commit to taking care of them. I believe you are already aware of what increased productivity from your staff or team can do for your business. More leads, more sales, and certainly more profit. Your people will be better motivated to go above and beyond to ensure the business grows. This is why as a business owner, you must not joke about the welfare of your staff or team.

Taking Care of Your People Puts Your Business In Good Light

Most companies spend a great amount of money on PR strategies without understanding the great value that taking care of your people holds for them as a business. Taking care of your people goes a long way to help put your business in good light. Your customers are watching and will be the first to know when your workers are not being taken care of. The members of the public could also perceive the level of care for your workers and will certainly hold your business in high esteem.

Closing Thoughts

One of the interesting revelations that the lockdown brought was the quality of care and concern that most businesses have for their workers. From 2020 to date, there has been a wave of resignations worldwide, with many individuals leaving their jobs in search of new jobs, in which they feel safer and cared for. An average human will naturally gravitate in the direction of care. As a business owner, you must understand that caring for your staff goes beyond just paying their salaries. It also covers such little acts as merely asking about their welfare and family.

Now that you have known why you need to take care of your people, there are other things you need to know as a business leader that will help you in your continued success and growth. For instance, what do you do when you have done all you know how to do and yet it just seems as though you have done nothing at all?

Or times when you choose to not do anything and still fear that such an act will be your team’s undoing? Click here to read this post on the three most important things you need to take care of as a leader leading your team, your business or your organization.